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20 апреля 2021
5 Marketing Strategies You Should Adopt in 2021

We’ve covered email marketing trends for 2021, but that’s just one piece of the marketing strategy puzzle. It’s never a bad idea to have a firm grasp on the bigger picture by tapping into various marketing trends that are likely to dominate in the months to come. And with how unpredictable 2020 was, having an…

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15 апреля 2021
10 Tips for Better User Feedback

It takes a village to grow a successful business. And that village includes not just the people who build and sustain your brand, but the people who benefit from it as well — your customers. Getting customer feedback via email outreach can be integral to helping your company improve customer experience in several key areas,…

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14 апреля 2021
Experts Speak: Email Marketing Trends to Look Forward to in 2021

Time and again, email marketing has proved its effectiveness, proving the speculations of its death wrong. According to Litmus, emails bring an ROI of $42 for every $1 spent. This is the biggest testimony that email is very much alive and outshining all the other marketing channels. What started off as a simple medium for…

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13 апреля 2021
Top-Notch Email Examples from 6 Shoe Brands

As consumers, our inboxes are filled with emails from eCommerce brands we’ve previously purchased from. Emails include various promotions, sales, and new products, all aimed at garnering interest and revenue. If you’re anything like us, some emails quickly get the “unsubscribe” heave-ho, while others bring us joy and anticipation. Why is that? What sets the…

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08 апреля 2021
How Many Emails Should I Be Sending?

Finding the sweet spot when it comes to email marketing is as much about nailing frequency as it is about choosing the right days and times. Promotional emails should feel organic — and definitely not overly forced. If you send too many in too small of a time period, you risk coming off as overly…

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