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05 июля 2022
7 Tips for Creating an Effective Email Invite

With COVID came a new way of doing business. Online and digital events became plentiful as people abandoned in-person functions due to safety precautions.  It’s been over two years since the pandemic started, and now in-person events have been making a comeback. In the marketing industry, they say one should never get comfortable. And while…

The post 7 Tips for Creating an Effective Email Invite appeared first on Benchmark Email.


30 июня 2022
6 Inspiring Travel and Tourism Industry Emails

It’s no secret that we love email marketing. There are many reasons to love it, but a big one is how impressive the return can be. Email can generate 3,600% ROI when done right (unbelievable, right?), making it a highly effective yet affordable medium for most brands. With very little risk, email marketing is a…

The post 6 Inspiring Travel and Tourism Industry Emails appeared first on Benchmark Email.


29 июня 2022
The Ultimate Guide to Landing Pages

There are many reasons businesses cultivate an online presence, but probably the most important is to generate and convert leads.  If you aren’t creating landing pages to help you take advantage of all the website traffic you receive, then you’re missing out on tons of opportunities to generate more revenue. When you spend so much…

The post The Ultimate Guide to Landing Pages appeared first on Benchmark Email.


28 июня 2022
How to Design Your Website for More Sales

Your company website is invaluable. It not only harbors everything potential customers need to know more about your company, but it serves as a gateway for capturing new leads. The customer journey can be a long one. Customers have to find you online, go to your site, convert to a lead, and then make a…

The post How to Design Your Website for More Sales appeared first on Benchmark Email.


23 июня 2022
AI and The Future of Email Marketing

Email marketing has been an integral part of marketing as far back as the 1970s. Now, in the 2020s, the role of email marketing in the overall digital marketing strategy of businesses has only grown bigger and better. The email marketing industry value stood at $7.5 billion as of 2020 and is expected to hit…

The post AI and The Future of Email Marketing appeared first on Benchmark Email.


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